CAEM Group


CAEM-Magrini S.p.A. was founded in 1958 by Rito Magrini. After the first sheet metal fabrication during the sixties, CAEM began to grow with the introduction of modern, efficient manufacturing and automated processes.

During the seventies, Nedo Magrini joined the company and CAEM started to introduce its modular shelving system, which is the foundation of its success. After building up sales and a network of satisfied customers across Europe, CAEM UK and Spain were incorporated to improve customer service in these important regions. During the nineties, the UK business expanded rapidly installing a full manufacturing facility and finishing unit, also in this period CAEM expanded its customer base to Russia and the Middle East. CAEM Australia was strengthened with a long term strategic plan.

Markets and consumers continue to evolve, CAEM have responded to this opportunity by significantly expanding its product range: more sizes, more colours, more options, more displays, all available as standard from the CAEM catalogue. This resulted in increased market penetration and established CAEM as a solid global player in modular shelving: the product range is designed with an attention to detail, built in flexibility with the available options and supported by our team of industry professionals.

As we enter the 21st century there has been further transformation in the market, with purchasers increasingly under pressure to secure better value for money by examining options in the emerging markets. For CAEM this was a new challenge and a tremendous opportunity: CAEM India commenced operation in 2006 and the manufacturing and design unit incorporated in 2008. New investments in key products were allocated for manufacturing in China: a newer more cost effective option became available together with 25mm, imperial 1inch and 50mm compatible shelving systems.

After the first introduction of 50mm shelving and 1inch/25mm shelving, CAEM R&D focused on further improvements for these systems. The outcome is the ultimate in metal modular shelving systems our 'S50' and 'M25' ranges. Between 2012 and 2014 CAEM proceeded with a multi-million investment in state of the art automated manufacturing of S50 and M25 in its Italian plant.

Today the CAEM Group services the market with a manufacturing capacity 10 times higher than a decade ago with an extensive range of shopfitting products and services that the marketing team customises to provide a solution to a specific retailer's needs.

CAEM are proud of their extensive customer base covering a wide range of European retailers in many sectors: convenience stores, supermarkets and grocery, hypermarkets, discount stores, non food discounters, pharmacies, DIY and bricolage, toys, newsagents, hospital pharmacy departments.

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CAEM is a company with a modern and dynamic management team that is fully engaged in maximising its stakeholder's satisfaction. The Magrini Family has always set an ethical example following laws and rules whilst showing respect towards customers, suppliers and workers.

Vision Statement

CAEM Shelving is available in every country of the world and installed in every retail market sector.

Mission Statement

Our shop fitting solution enables retail business' to have an effective environment for an appropriate shopping experience, fully catering for the social and behavioural evolution of consumers' demand.

Statement of Core Values

Quality, service and exceeding expectations at attractive prices to encourage customer loyalty

UNI EN ISO 9001:2008

We are proud of our UNI EN ISO 9001:2008 certification: we constantly focus on applying all Quality System procedures and concentrate our efforts to find ways to improve our work. Tamara Marconi, our internal Quality Control Manager, is at your disposal for any further detail.


At CAEM we surpass legislation in terms of recycling materials. Our products comes from recycled steel and our production residues all go for recycling. Consumables and packaging material are both reusable and recyclable.


Our growth is based on innovation and, whilst our sector is not based on patents, we do hold important innovations and patents pending. One of them, the connection between upright and base on our M25 system, has fostered constructive liaisons with technical committees of important global retailers.


CAEM Italy is ISO certified by DNV, a guarantee of quality for processes and procedures.


CAEM is founding partner of 'Acai Scaffalature Commerciali', the first association of Gondola Shelving Manufacturers started with the aim of creating a binding law for the calculation of weight loadings and safety standards. CAEM is therefore a forerunner in terms of uniformities of calculations and raising safety standards.

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The CAEM Group is controlled by the Magrini family, the same family as our founder Rito Magrini. The long term approach of the family business has created a steady growth in both human and tangible capital.


  • Sales and Marketing in UK since 1989
  • 3 fully automated roll forming lines
  • Powder Coating System
  • 4000+ pallet spaces units in a WMS managed warehouse
  • 9M GBP sales


  • Manufacturing heart of the Group
  • 12,000+ tons of output last year
  • 80+ staff
  • 10+ fully automated roll forming lines
  • Set of high tonnage presses
  • Sheet metal department for custom designed items (laser, cnc punching, bending)
  • Automatic spot welding department
  • State of the art powder coating system up to 6m units
  • 5000+ pallet spaces units WMS managed warehouse
  • 15M Euro sales


  • CAEM proprietary modular shelving system in Stock
  • Powder coating system
  • Licensed manufacturing of specials using own designs
  • 2000+ pallet spaces unit warehouse in WA
  • $3M AUD sales


  • Develop fully customized dockets for retailers
  • Execute projects including design, outsource
  • Supply to install signoff
  • Licensed manufacturing of shelving key components with our own machines
  • 5.000.000 INR sales

caem magrini big warehouse